• LastObject Kickstarter Video Screen Capture 3
  • LastObject Kickstarter Video Screen Capture 1
  • LastTissue Box Crowdfunding Video Screen Capture

LastObject

LastObjects needed a video production company to help them ideate, script, produce and edit Kickstarter videos to launch their new line of products: LastTissue Box and LastPad. They required a sharable video that would help them get on Kickstarter “Discover” page, and creative assets that could be repurposed as social media ads.

LastObject Kickstarter Video Screen Capture 3

Crowdfunding video

Bringing the mission to life with video

Both Kickstarter videos were a massive success. The Kickstarter campaign went above and beyond the target goal and they’ve since rolled out both products as new lines on their e-commerce website. 

Key takeaways

The key to a successful Kickstarter campaign is all about getting your project features on the holy grail of Kickstarter – the discovery page. How do you do that? With a killer Kickstarer video of course! Infuse some personality and brand into that bad boy! Don’t just show off your product features like a robot, give it some LIFE. Introduce your product to the world with a video that entertains and educates.

Metrics

Last-Pad-Box-Money-Raised

Last-Tissue-Box-Money-Raised

Results

  • 8,005 People backed the Kickstarter campaigns
  • $793,064 raised through Kickstarter
  • Kickstarter video engagement above 50%
  • 2x Successful new product lines added to LastObject

Testimonial

Isabel Aagaard Client Testimonial
Isabel Aagaard Co-foudner LastObject

Boom! Our Kickstarter campaigns rocked it thanks to Silksocial's killer videos. We've been a dynamic duo for over 3 years and I'm excited to keep the good times rolling with each new project!

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